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Now
you can turn your sudsy solo into a ring tone.
By MARIECAR MENDOZA
SAN LUIS OBISPO, Calif. - Out of Jessica Hickey's purse comes a
funky beat that turns people's heads.
Next, the deep, raw voice of a man raps: "Cold coolin' at
a bar, and I'm lookin' for some action . . ."
It's Tone Loc, and he's telling Hickey she's got a call from a
"Funky Cold Medina."
"I have four groups with different ring tones," Hickey
said, laughing. "Funky Cold Medina is for my roommates."
About 30 million people have downloaded ring tones for their cellphones,
according to a study released last year by market analyst firm Ipsos
Insight. Currently, hip-hop is dominating the ring tone market,
with Ms. New Booty by Bubba Sparxxx as the No. 1 most-downloaded
ring tone on Billboard's Hot Ringtone chart, making ring tones a
lucrative outlet for music moguls.
For instance, the Black Eyed Peas' hit single My Humps recently
surpassed the 2 million mark, making it the most-downloaded ring
tone yet, according to Universal Music Mobile, a division of Universal
Music Group.
Purchasing a "real music" ring tone through Verizon or
another service provider, such as Cingular, can cost anywhere from
$1.50 to $10 per download. And with more than 200 million wireless
devices in use in the United States, the potential for sales of
specialized ring tones is huge.
For those who want something even more personal, Xingtone may be
the answer.
Xingtone Ringtone Makers is a service, provided by the Los Angeles-based
company, that allows cellphone users to transfer any audio file
on their computer to their cell, allowing people to create ring
tones out of songs from their own CD collection, iPod playlist,
or even a recording of a friend singing in the shower.
What's the lure of having a personalized ring tone?
"The cellphone is what we hold closest to our bodies . . .
. " said Jonathan Schreiber, CEO of Xingtone. "It's a
part of your own sense of style, like your shoes, your clothes and
the way you do your hair."
http://www.dfw.com/mld/dfw/living/14488911.htm
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